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Beneath The Surface
shannonbeer
36 episodes
7 months ago
In this podcast, coach and mentor Shannon Beer shares everything you need to know to build a meaningful coaching business. But not just any coaching business. One that goes beyond surface level transformations to make a meaningful difference. And this won’t be your typical bro business advice. Shannon teaches business principles through the lens of psychology, so you can make money in an ethical way. You’ll come away from each episode with actionable steps to help you grow a successful coaching business that supports the life you want to live.
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Entrepreneurship
Business
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All content for Beneath The Surface is the property of shannonbeer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this podcast, coach and mentor Shannon Beer shares everything you need to know to build a meaningful coaching business. But not just any coaching business. One that goes beyond surface level transformations to make a meaningful difference. And this won’t be your typical bro business advice. Shannon teaches business principles through the lens of psychology, so you can make money in an ethical way. You’ll come away from each episode with actionable steps to help you grow a successful coaching business that supports the life you want to live.
Show more...
Entrepreneurship
Business
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Develop Your Coaching Expertise
Beneath The Surface
10 minutes 36 seconds
9 months ago
Develop Your Coaching Expertise

In this episode, I address a common yet rarely spoken question from coaches:

How did you learn so much? I feel incompetent in comparison.

I dive into the mindset shifts that helped me grow as a coach without falling into the trap of comparison.

I share how intentional, skill-based learning (not just reading random courses) shaped my expertise, and how focusing on client needs can direct your professional development.

What You’ll Learn:

  • How to let your clients guide your learning.
  • The power of intentional growth through live training and real feedback.
  • Why expertise isn’t about knowing everything – it’s about integrating knowledge into client results.


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Beneath The Surface
In this podcast, coach and mentor Shannon Beer shares everything you need to know to build a meaningful coaching business. But not just any coaching business. One that goes beyond surface level transformations to make a meaningful difference. And this won’t be your typical bro business advice. Shannon teaches business principles through the lens of psychology, so you can make money in an ethical way. You’ll come away from each episode with actionable steps to help you grow a successful coaching business that supports the life you want to live.