How to Get the Most from MDF

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Belu Media

47 episodes

1 week ago

We created this podcast so that we can focus on sharing insightful knowledge around digital marketing and business updates. Our goal is to provide industry professionals with an easy way to access the latest trend insights and available information.

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How to Get the Most from MDF

Belu Media

4 minutes 42 seconds

4 years ago

How to Get the Most from MDF

Marketing development funds are used in indirect sales channels, whereby funds are made available by vendors to help channel partners sell their products (Fox, 2018). Utilising MDFs helps manufacturers drive demand for their products and increase brand awareness. It gives channel partners a marketing budget and motivation to start promoting vendors’ products and services.