In this episode, we dive into the inspiring journey of Man Flow Yoga, a yoga-based fitness program created by Dean Pohlman. Starting from creating YouTube videos for his lacrosse teammates to building a comprehensive online community, Dean shares how he tailored yoga for men who may feel out of place in traditional yoga settings. We discuss the evolution of Man Flow Yoga, the surprising demographic it attracted, and the launch of community-driven projects like the Better Man Podcast and Man Flow Yoga Engage. Dean emphasizes the importance of vulnerability, supportive communities, and the integration of holistic wellness into fitness regimes. This conversation offers valuable insights for anyone interested in building a community-focused fitness brand.

Links

• Guest: Dean Pohlman (he/him), CEO & Found, Man Flow Yoga
• Host: Kevin Micalizzi (he/him)
• Man Flow Yoga
• The Better Man Podcast
• Man Flow Yoga YouTube Channel

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Click here to view the episode transcript.

Chapters

• (00:00) - Interview with Dean Pohlman
• (00:39) - Introduction and Purpose of the Podcast
• (01:10) - The Origins of Man Flow Yoga
• (03:25) - Reaching a Broader Audience
• (05:04) - Building a Facebook Community
• (13:51) - The Better Man Podcast
• (16:49) - Man Flow Engage and Future Plans
• (26:48) - The Importance of Vulnerability
• (30:14) - Future Vision

Credits

Music by Denys Kyshchuk from Pixabay.com.