Welcome to Behind the Stays — a podcast that shares the stories behind your favorite boutique hotels, short-term rentals, and hospitality brands and the hosts, operators, and entrepreneurs who’ve brought them to life.
Every Tuesday and Friday you’ll meet the military veterans, retired flight attendants, tech entrepreneurs, school teachers, single moms, hoteliers, and real estate investors who are all, in their unique ways, shaping the future of travel and hospitality.
Discover how these visionaries — from all over the world — have built stunning landscape hotels in the mountains, designed bohemian bungalows on the beach, erected eclectic off-grid and nature-immersed escapes, and so much more.
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
And I’m your host, Zach Busekrus, Head of the Journey Alliance. Alright friends, enjoy the show!
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Welcome to Behind the Stays — a podcast that shares the stories behind your favorite boutique hotels, short-term rentals, and hospitality brands and the hosts, operators, and entrepreneurs who’ve brought them to life.
Every Tuesday and Friday you’ll meet the military veterans, retired flight attendants, tech entrepreneurs, school teachers, single moms, hoteliers, and real estate investors who are all, in their unique ways, shaping the future of travel and hospitality.
Discover how these visionaries — from all over the world — have built stunning landscape hotels in the mountains, designed bohemian bungalows on the beach, erected eclectic off-grid and nature-immersed escapes, and so much more.
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
And I’m your host, Zach Busekrus, Head of the Journey Alliance. Alright friends, enjoy the show!
Introducing: This Week in Hospitality—The Sonder Collapse, Hilton’s New Bet, and Airbnb’s Hotel Ambitions
Behind the Stays
1 hour 6 minutes
4 days ago
Introducing: This Week in Hospitality—The Sonder Collapse, Hilton’s New Bet, and Airbnb’s Hotel Ambitions
Subscribe to This Week in Hospitality wherever you get you podcasts:
Spotify - https://open.spotify.com/show/5oPExA0txHMjEI5Ye13IUyApple Podcasts - https://podcasts.apple.com/us/podcast/this-week-in-hospitality/id1849637233Youtube - https://www.youtube.com/@ThisWeekinHospitality
In this episode of This Week in Hospitality, Zach Busekrus sits down with Scott Eddy, Ben Wolff, and Edwin Kramer to unpack three major stories dominating the travel and hospitality world. From Sonder’s dramatic collapse following Marriott’s termination, to Hilton’s launch of the Outset Collection, to Airbnb’s bold embrace of hotels — this was one of the most consequential weeks the industry has seen in years.
The team brings perspectives spanning global travel, hotel development, luxury operations, and hospitality tech. Fast-paced, unfiltered, and deeply informed — this is the weekly breakdown every hotelier, operator, developer, and investor should be listening to.This Week in Hospitality is presented to you by Journey.
Journey is a loyalty platform built specifically for independent boutique hotels and high-touch hospitality brands. Our mission is to give operators the same powerful rewards engine, data intelligence, and guest insights that major chains rely on — without asking them to give up the individuality, soul, or story that makes their property extraordinary.If you’re an owner or operator of an extraordinary, independently owned and operated hotel or residence — and you want to see whether your property is a fit for the Journey Alliance — you can learn more and apply at alliance.journey.com.
Key Topics & Timestamps
00:00 — Introductions & why this podcast exists
09:12 — Story #1: Sonder × Marriott partnership collapses
17:08 — Ben’s take: STR brand value & commodity product problem
23:45 — Marriott, scale, loyalty, and future brand strategy
25:47 — Story #2: Hilton launches The Outset Collection
33:50 — Owner perspective: data, flag strategies, ROI trade-offs
39:01 — Independents vs. major flags: the next 10 years
42:11 — Story #3: Airbnb officially welcomes hotels
45:42 — Airbnb’s evolution into a hospitality ecosystem
50:51 — Does Airbnb need a total rebrand?
54:00 — “Back to hospitality roots” debate
54:53 — Wrap-up & what’s coming next
Your Hosts:
Zach Busekrus — Journey
LinkedIn: https://www.linkedin.com/in/zachbusekrus/Instagram: https://www.instagram.com/behindthestays/
Scott Eddy — Global Travel & Hospitality Expert @MrScottEddy
LinkedIn: https://www.linkedin.com/in/mrscotteddy/Instagram: https://www.instagram.com/mrscotteddy/
Ben Wolff — Founder of Onera & Oasi
LinkedIn: https://www.linkedin.com/in/ben-wolff/Instagram: https://www.instagram.com/uniquestaysguy/
Edwin Kramer — Luxury Hotelier Consultant & Former GM
LinkedIn: https://www.linkedin.com/in/edwinkramer/Instagram: https://www.instagram.com/edwinkramer/
Behind the Stays
Welcome to Behind the Stays — a podcast that shares the stories behind your favorite boutique hotels, short-term rentals, and hospitality brands and the hosts, operators, and entrepreneurs who’ve brought them to life.
Every Tuesday and Friday you’ll meet the military veterans, retired flight attendants, tech entrepreneurs, school teachers, single moms, hoteliers, and real estate investors who are all, in their unique ways, shaping the future of travel and hospitality.
Discover how these visionaries — from all over the world — have built stunning landscape hotels in the mountains, designed bohemian bungalows on the beach, erected eclectic off-grid and nature-immersed escapes, and so much more.
Behind the Stays is brought to you by Journey — a first-of-its-kind loyalty program that brings together an alliance of the world’s top independently owned and operated stays and allows travelers to earn points and perks on boutique hotels, vacation rentals, treehouses, ski chalets, glamping experiences and so much more.
And I’m your host, Zach Busekrus, Head of the Journey Alliance. Alright friends, enjoy the show!
