Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.
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Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.
Another year, another festival recap! In this episode of Behind the Pursuit, we share our takeaways from the 2025 Kentucky Bourbon Festival. We dive into how our booth placement shaped the weekend, the activations we brought to the event (and a few others that caught our eye), and the trends we noticed across the festival floor. We also talk about the reception to our expanding lineup, from Cognac Rye to the Mellwood Collection, plus where we see room to keep pushing limited expressions to meet growing demand. All that and more in this year’s festival wrap-up!
We hit on:
00:00 Welcome and Festival Recap
03:24 Kentucky Bourbon Festival Highlights
10:21 Sales and Community Engagement
17:31 Brand Observations and Future Trends
24:07 Exploring Craft Bourbon and Flagship Expressions
27:54 Consumer Experience and VIP Access at Bourbon Fest
30:45 Festival Layout and Vendor Interaction
34:20 New Releases and Trends in Bourbon
39:02 Accessibility and Consumer Preferences in Bourbon
and much more.
P.club by Pursuit Spirits puts you in the inner circle. As a member, you’ll unlock exclusive distillery-only releases, VIP access to live virtual tastings with Q&As, 10% off all merch and special perks. Whether you choose free doorstep delivery or distillery pickup, you’ll always be first in line for our newest drops. With a flexible cart and priority access to limited barrels, P.Club isn’t just a membership—it’s your all-access pass to Pursuit. Sign up today.
Come and see us at 722 W. Main Street! Be sure to visit pursuitspirits.com and click on Visit Us to book a tasting or barrel selection experience. For questions or topic requests on upcoming episodes, email us at podcast@pursuitspirits.com.
Behind the Pursuit: From Bourbon to Brand
Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.
