Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.
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Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.
“It’s been a whirlwind.”
After three years of talking about it, we’re finally settling into our new home at 722 W. Main Street in downtown Louisville, Kentucky.
Today, we’re taking you back to that first walk-through in August of 2022, and reflecting on the journey that’s brought us here. From unforgettable experiences to limited releases, and yes, even our own little basement bar for when our wives kick us to the couch, there’s a lot to share at The Official Home of Bourbon.
We hit on:
00:00 A Welcome to the New Pursuit Spirits Studio
02:41 The Journey of Opening 722 & Trial & Error Bar
05:31 Creating a Unique Bourbon Experience
08:44 The Vision Behind the Space
11:31 Navigating the Cocktail Bar Concept
14:35 Engaging with Tourists and Locals
17:32 Product Development and Future Releases
20:34 The Importance of Unique Offerings
23:43 Future Directions
and much more.
P.club by Pursuit Spirits puts you in the inner circle. As a member, you’ll unlock exclusive distillery-only releases, VIP access to live virtual tastings with Q&As, 10% off all merch and special perks. Whether you choose free doorstep delivery or distillery pickup, you’ll always be first in line for our newest drops. With a flexible cart and priority access to limited barrels, P.Club isn’t just a membership—it’s your all-access pass to Pursuit. Sign up today.
Come and see us at 722 W. Main Street! Be sure to visit pursuitspirits.com and click on Visit Us to book a tasting or barrel selection experience. For questions or topic requests on upcoming episodes, email us at podcast@pursuitspirits.com.
Behind the Pursuit: From Bourbon to Brand
Take part in a journey to build a bourbon brand. Brian Beyke sits down with the founders of the top whiskey podcast, Kenny and Ryan of Bourbon Pursuit, to figure out what it takes to bring their whiskey label to life. Experience the highs, lows, and everything in between from investments, filling barrels, and shipping bottles. Special episodes will feature in-depth tasting notes for single barrel releases. It's your chance to have the first ever inside look into the bourbon business and learn about the whiskey industry with Pursuit Spirits.