In the very first episode of Behind the Grow, I sit down with my longtime friend and cannabis industry OG, Jason Stanley. We go way back—same school bus, same football team, and decades in the trenches of the grow industry together.Jason shares how he got started selling hydro gear in the late ’90s, why a bank manager had to write him an apology letter, and how the industry transformed post-legalization. From hash days to big business, from Bright Light to BioFloral, and from family roots to national distribution—this one covers it all.We talk about: • Building a grow shop empire from scratch • Competing against each other (and then becoming allies) • How COAs and daily consumables helped BioFloral thrive • The rise of CANNA and the explosion of Athena • Why loyalty, community, and love for the plant still matterAnd yeah, we go deep into the crazy road stories, tissue culture kits, foraging mushrooms, and even why I hate ties.This is the real story behind the grow.📘 Read more: https://gardenculturemagazine.com#BehindTheGrow #CannabisIndustry #GardenCulture #BioFloral #GrowerStories #CannabisBusiness #LegacyGrowers