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Behind the Curtain: Data, Marketing, and Entertainment
Brighter Path
31 episodes
5 days ago
“Behind the Curtain: Data, Marketing, and Entertainment” explores how data and analytics drive the marketing strategies behind your favorite movies, TV shows, and streaming content. Join us as we dive into the intersection of technology, storytelling, and audience engagement. Whether you’re a marketer, data enthusiast, or entertainment fan, this podcast reveals how studios and advertisers use insights to captivate audiences and shape Hollywood’s biggest hits. Tune in for exclusive interviews and the latest digital trends!
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Marketing
Business
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All content for Behind the Curtain: Data, Marketing, and Entertainment is the property of Brighter Path and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
“Behind the Curtain: Data, Marketing, and Entertainment” explores how data and analytics drive the marketing strategies behind your favorite movies, TV shows, and streaming content. Join us as we dive into the intersection of technology, storytelling, and audience engagement. Whether you’re a marketer, data enthusiast, or entertainment fan, this podcast reveals how studios and advertisers use insights to captivate audiences and shape Hollywood’s biggest hits. Tune in for exclusive interviews and the latest digital trends!
Show more...
Marketing
Business
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This Week in Hollywood: Sinners, Lillo & Stitch, Last of Us and more
Behind the Curtain: Data, Marketing, and Entertainment
8 minutes 29 seconds
6 months ago
This Week in Hollywood: Sinners, Lillo & Stitch, Last of Us and more

This week, we’re breaking down the biggest moves across the entertainment landscape — from A Minecraft Movie‘s box office domination to The Last of Us Season 2 lighting up global streams. We dive into why Lilo & Stitch is poised to be Disney’s next live-action smash, how platforms like Prime Video and Tubi are reshaping the streaming wars, and what new brand collaborations—from Fortnite x Vans to White Lotus x Coffee Mate—reveal about fan engagement in 2025. Plus, we spotlight the stars driving the most buzz, the latest franchise expansions, and what digital signals are telling us about the future of content. Let’s get into it.

Behind the Curtain: Data, Marketing, and Entertainment
“Behind the Curtain: Data, Marketing, and Entertainment” explores how data and analytics drive the marketing strategies behind your favorite movies, TV shows, and streaming content. Join us as we dive into the intersection of technology, storytelling, and audience engagement. Whether you’re a marketer, data enthusiast, or entertainment fan, this podcast reveals how studios and advertisers use insights to captivate audiences and shape Hollywood’s biggest hits. Tune in for exclusive interviews and the latest digital trends!