Ready for a behind-the-scenes look into the business side of sports and entertainment? You’re in the right place. On this show, you’ll hear industry experts from some of the largest brands in sports and entertainment break down topics like sponsorships, finance, ticketing, venue management, and data analytics. Whether you want to learn how to make strategic data-driven decisions for your business or what goes on behind the scenes in the stadium, you’ll hear it all here.
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Ready for a behind-the-scenes look into the business side of sports and entertainment? You’re in the right place. On this show, you’ll hear industry experts from some of the largest brands in sports and entertainment break down topics like sponsorships, finance, ticketing, venue management, and data analytics. Whether you want to learn how to make strategic data-driven decisions for your business or what goes on behind the scenes in the stadium, you’ll hear it all here.
The Return of The Fans: Logistics Behind Opening Stadiums Up Again
Behind the Business of Sports
52 minutes
4 years ago
The Return of The Fans: Logistics Behind Opening Stadiums Up Again
Sports and entertainment organizations are beginning to welcome fans back into venues. What variables and uncertainties do they need to consider to operate safely post-pandemic?
In this episode, we interview Corey Ruff, VP of Business Analytics at the Chicago Bears, David Elgin, VP of Analytics at the Atlanta Hawks, and Drew Lindly, Senior Manager of Corporate Partnerships at the City & County of Denver, about the logistics behind opening stadiums up again.
We also discuss:
- How their marketing teams are communicating with fans.
- Processes they improved on while they were shut down.
- Innovative solutions they developed during the pandemic.
- How vaccines factor into planning.
For the entire interview, tune in on Apple Podcasts, Spotify, or wherever you get podcasts.
Behind the Business of Sports
Ready for a behind-the-scenes look into the business side of sports and entertainment? You’re in the right place. On this show, you’ll hear industry experts from some of the largest brands in sports and entertainment break down topics like sponsorships, finance, ticketing, venue management, and data analytics. Whether you want to learn how to make strategic data-driven decisions for your business or what goes on behind the scenes in the stadium, you’ll hear it all here.
