In this episode of Behind the Bower, host Susan Martin talks with Nicole Johnson, Bedford County’s Director of Tourism, about the role arts and culture play in building community spirit and drawing visitors. They discuss the impact of events like the Festival of Trees, spotlight Bedford’s growing arts scene, and share details on what’s ahead, including new exhibits, youth programs, and the county’s 250th American Revolution celebration. The conversation highlights the strong ties between the arts, tourism, and local businesses, showing Bedford as a creative and welcoming place for both residents and visitors.