In this episode of Behind the Barcode, we chat with Michael Brandt, the founder and CEO of Ketone-IQ, the innovative brand behind the first ketone shots designed to help you tap into natural energy without sugar, caffeine, or artificial stimulants.

Michael shares his biohacking journey, his fascination with ketones, and how he turned a scientific concept into a revolutionary product that's now available in stores.

Join us as we discuss the benefits of ketones, the science behind Ketone-IQ, and how their fermentation process brings clean energy to your body—without the jitters or crash of traditional energy drinks. Plus, we dive into the challenges of scaling a startup in the wellness industry and the future of biohacking.

Get ready for a deep dive into the world of high performance energy and how Ketone-IQ is helping people stay in ketosis, increase performance, and improve mental clarity.

Follow Ketone-IQ on Instagram: https://www.instagram.com/ketoneiq/?hl=en

Shop Ketone-IQ: https://ketone.com/