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Behind The Acquisition
Behind The Acquisition
5 episodes
6 days ago
I'm Adithya MS, a 25-year-old on a journey to build a holding company. Since 2022, I’ve been involved in 9 acquisition deals worth $2.5M, helping investors buy businesses and founders successfully exit Along the way, I noticed most of what's out there doesn't tell the whole truth . I'm here to learn from people who've actually been through it all, so I can avoid common mistakes -- and help you do the same. Join me as I dive into conversations with FOUNDERS who've exited, INVESTORS making big moves, and EXPERTS who know the acquisition game inside out.
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Investing
Business
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All content for Behind The Acquisition is the property of Behind The Acquisition and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
I'm Adithya MS, a 25-year-old on a journey to build a holding company. Since 2022, I’ve been involved in 9 acquisition deals worth $2.5M, helping investors buy businesses and founders successfully exit Along the way, I noticed most of what's out there doesn't tell the whole truth . I'm here to learn from people who've actually been through it all, so I can avoid common mistakes -- and help you do the same. Join me as I dive into conversations with FOUNDERS who've exited, INVESTORS making big moves, and EXPERTS who know the acquisition game inside out.
Show more...
Investing
Business
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What He Learned from Sending 1,000,000+ M&A Outreach Messages ($355M Deals Sourced)
Behind The Acquisition
1 hour 7 minutes 57 seconds
6 months ago
What He Learned from Sending 1,000,000+ M&A Outreach Messages ($355M Deals Sourced)

Master the art of business acquisitions in 15 min a week with our newsletter → https://behindtheacquisition.beehiiv.com/

Willem Westra, founder of WW Capital Group, has sent over 1,000,000 emails to source deals for more than 100 financial firms and SMBs. His outreach system has directly facilitated more than $355M in closed deals.


In this episode, Willem breaks down his battle-tested 3-step process to source deals leveraging AI and Cold emails.


Connect with Willem Westra (Guest):

• Twitter - https://www.linkedin.com/in/willem-westra-6461ab172/

• Website - https://wwcapitalgroup.com/


Connect with Adithya MS (Host):

• Twitter - https://x.com/Adithya__ms

• Linkedin - https://www.linkedin.com/in/adithyams7

• Facbook - https://www.facebook.com/adithya.ms.39/

• Book a Call - https://calendly.com/30min-intro-call/1

Behind The Acquisition
I'm Adithya MS, a 25-year-old on a journey to build a holding company. Since 2022, I’ve been involved in 9 acquisition deals worth $2.5M, helping investors buy businesses and founders successfully exit Along the way, I noticed most of what's out there doesn't tell the whole truth . I'm here to learn from people who've actually been through it all, so I can avoid common mistakes -- and help you do the same. Join me as I dive into conversations with FOUNDERS who've exited, INVESTORS making big moves, and EXPERTS who know the acquisition game inside out.