
Capital Raising Playbook: Natu Myers, founder of raises .com who raised $260M+, shares his step-by-step system to raise capital before a deal and build a powerful investor network months in advance.
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Connect with Natu Myers (Guest):
• Linkedin - https://www.linkedin.com/in/natumyers/
• Website - https://raises.com/
Connect with Adithya MS (Host):
• Twitter - https://x.com/Adithya__ms
• Linkedin - https://www.linkedin.com/in/adithyams7/
• Facbook - https://www.facebook.com/adithya.ms.39/
• Book a Call - https://calendly.com/30min-intro-call/1
TIMESTAMPS:
00:00 - Is “Money Will Come to a Great Deal” a Lie?
01:43 - How Long Does It Take to Raise Capital?
02:33 - Why You Should Raise Money Before You Have a Deal
04:02 - How to Raise Capital: Step-by-Step Process Explained
07:33 - Syndication vs Fund
10:17 - 3 Terms Every First-Time Capital Raiser Should Know
11:45 - How to build a Qualified Investors List from Scratch?
17:23 - How to Identify Ready-to-Invest Investors?
23:33 - What’s an Accredited Investor?
28:03 - One Big Investor vs Multiple Small Investors
29:29 - Investor Red Flags to Avoid
34:46 - Multi-Channel Investor Outreach
39:50 - How to Position Yourself So Investors Take You Seriously
47:19 - Investor Outreach When You Don't Have a Deal (with Templates)
54:51 - Your Feedback Matters!
55: 25 - Investor Outreach When You Have a Deal (with Templates)
59:55 - What Not to Say (Legal & Sales Traps)
01:02:27 - What to Do When Investors Ghost You
01:04:25 - What to Do When Investors Say “Maybe Later”
01:06:38 - Should You Use Paid Ads to Raise Capital?
01:11:08 - How to Get Warm Introductions to Investors
01:15:40 - 5 Calendly Questions to Pre-Qualify Investors
01:19:25 - Investor Call Structure
01:21:04 - Investor Call Script
01:29:04 - Handling Investor Objections Like a Pro
01:35:00 - How to Nurture Investors with Newsletters
01:43:38 - How to Actually Close an Investor
01:46:24 - Common Investment Return Structures
01:47:23 - How to Fire an Investor (Without Burning Bridges)
About Behind The Acquisition:
Behind The Acquisition is a podcast about buying businesses. The Host Adithya MS talks to investors, industry experts and shares How-to's on how to buy, operate and exit businesses.
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