In this conversation, Juan De Rus discusses the evolution of understanding customer behavior through data insights. He highlights the limitations of traditional surveys and the need for incorporating unstructured information and behavioral insights to gain a deeper understanding of customer satisfaction and attitudes.
In this episode, Hugh Massie and Minh Hua discuss the intersection of behavioral economics and workplace practices, particularly focusing on pay and bonuses.
Minh shares his personal journey and insights into how understanding human behavior can lead to better decision-making in organizations.
They explore the implications of bonuses on motivation, the importance of data in decision-making, and how empowering managers can lead to more effective pay allocation.
The conversation emphasizes the need for self-awareness among employees and the role of behavioral economics in fostering a positive workplace culture.
In this podcast episode, Hugh Massie and Joel Franks explore the intersection of behavioral economics and technology, with a focus on behavioral personalization.
They discuss how understanding human behavior can enhance marketing strategies, strengthen client relationships, and transform business operations.
The conversation highlights the importance of emotional engagement, the limitations of traditional demographic-based marketing, and the potential of AI to create more meaningful connections with clients.
They also address the challenges of data readiness and the need to incorporate behavioral insights into communication strategies.
The episode concludes with a forward-looking perspective on the future of AI and behavioral personalization in business.
In this podcast episode, Hugh Massie and Meir Statman explore the intersection of behavioral economics and finance, discussing the evolution of behavioral finance, the importance of life well-being, and the cultural influences on financial decisions. They delve into the role of education, the impact of personal experiences on financial behavior, and the responsibilities of financial advisors in promoting life well-being. The conversation also touches on future directions in behavioral economics, including socially responsible investing and the importance of health in financial planning.
The Behavioral Economics Podcast is live!
In Episode 1, I sit down with Alain Samson, Chief Behavioral Scientist of DNA Behavior, to explore how behavioral economics is transforming the way we understand data, decisions, and human behavior.