In this episode, Monica challenges listeners to think differently about where they spend their money. Inspired by a doctoral assignment and her own journey as a small business owner, she explores why shopping local isn’t just a feel-good gesture; it’s a powerful economic and community-building choice. With Small Business Saturday and the holiday season fast approaching, this episode is your reminder that every purchase is a vote for the kind of community you want to live in. Monica shares personal stories, eye-opening research, and a few surprising facts that might just make you rethink that next Amazon order.
Episode Quote: When you support a small business, you’re supporting a dream. ~Anonymous
What you will learn in this episode:
How to strengthen your community with your everyday purchases
How to rethink convenience vs. impact when shopping
How to support local businesses beyond Small Business Saturday
How to find unique, meaningful gifts close to home
How to use social media to boost your favorite local brands
Kickstart Your Business Program
Join the Become Your Own Boss Community
Get your Become Your Own Boss Planner
Ways to reach Monica:
Instagram: @becomeyourownbosspodcast
Email: monica@monicaallen.com