In this episode of Become Your Own Boss, Monica shares a message every entrepreneur needs to hear: seasonality is normal. Whether you’re in your first year or your fifteenth, slower seasons are part of the journey, but they don’t have to be scary. Monica opens up about her own experience navigating over two decades of business ups and downs, offering practical, powerful strategies to help you stay afloat and even thrive when sales take a dip. From building a financial buffer to planting seeds for future success, this episode will change the way you see the “off” season.
Episode Quote: In the midst of every crisis, lies great opportunity." ~Albert Einstein
Questions answered:
What causes seasonal slowdowns in small businesses?
How can you predict when your business will have a lull?
What should you do when revenue drops unexpectedly?
How do you know if a downturn is seasonal or a red flag?
How can you make slow seasons less stressful and more productive?
Episode Sponsor: Kickstart Your Business
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Who's Monica?
Monica Allen grew up in a small town in Georgia with her single mom who had her at age 18, her grandmother and uncle. Living below the poverty line for all of her young life, Monica was determined to break the cycle. Being the first in her immediate family to attend a 4 year university, Monica worked in the field of insurance as a benefits broker for 8 years and earned her Masters in Business Administration.
Leaving to set out on her entrepreneurial journey in 2005, she is now a serial entrepreneur owning several businesses. She is co-founder of Zeus' Closet, stuff4GREEKS and Deuce Equity Group. She is the sole proprietor of Monica Allen Interiors and an Amazon Bestseller (The Fearless Entrepreneurs: Fear Less; Be More).
She loves equipping aspiring entrepreneurs, side hustlers and small business owners with tips to launch, grow and scale their business while avoiding the many pitfalls of entrepreneurship. She believes that being surrounded by positive people, believing in yourself, and having faith in God has led to her success.
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Ways to reach Monica:
Instagram: @becomeyourownbosspodcast
Email: monica@monicaallen.com