What we’re exploring today:
- What is UX, UI and Product Design?
- What are the job roles and where do your skills fit?
- The rise of digital and how it has come to the forefront of industries, creating new roles
- Where UX, UI and Product Design fits within an agency/company
Who is this episode for?
- Anyone who is interested in getting into the field
- If you want a bit of clarification of what UX, UI and Product Designers do
- People who want to upskill
Let's start by…
Explaining what a UX researcher does?
- UX stands for User Experience
- Research methods, quantitative research
- Validating what the users want and the problems are
- Applying traditional methodologies to the digital design process
- Has to be about the customer and the problem if there is one
- What do customers actually want and what they need?
- Overlaps with UX design, they can work together
- Depending on the size of the company, team and budget, will suggest the amount or level of research they do
Explaining what a UX designer does?
- Focus on the experience of the user and customer for the digital product
- Find out if the product is enjoyable to use
- Do they align with the business needs?
- Information architecture, what information needs to be in the product
- User personas, user testing, iterating, wireframes, no visual design in a UX design role
- We sort out the journey, it’s like the cogs of a clock - does it function, is it enjoyable to watch?
- Agile environment, constantly changing - if something is not working, you have to take it back and move it forward with the user in mind
- Do more testing, change the UX - it is not a linear process
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