
Entrepreneurship In Pakistan Is A Mental Sport | The Brutal Truth Ft. Ibrahim Shoukat
In this episode, Muhammad Abbas sits down with Ibrahim Shaukat, the visionary behind Dari Mooch, one of Pakistan’s fastest-growing men’s grooming brands. Together, they dive deep into the real price of entrepreneurship in Pakistan—covering the sacrifices, risks, cultural challenges, and bold marketing moves that shaped the brand.👉 What you’ll learn in this episode:The untold origin story of Dari Mooch and the struggles of starting up in PakistanHow to survive Pakistan’s tough market realities—cash flow, imports, and culture clashesLeadership lessons from failures, sacrifices, and high-pressure momentsThe mindset shift every entrepreneur must make to stay resilientIbrahim’s vision for the future of Dari Mooch and his advice for upcoming founders🔥 Whether you’re an entrepreneur, startup enthusiast, or someone curious about building a brand in Pakistan, this episode is packed with hard truths, real insights, and raw lessons you won’t hear anywhere else.