In the first episode of Because Growth Matters, Daniel is joined by Tony Cross and Alan Versteeg, co-founders of Growth Matters International.
Together, they look at what it really takes to drive performance at scale, why most sales managers are under-supported, and how their team is on a mission to impact one million people in the profession of sales.
They explore the shift from high-performing rep to effective manager, the mindset needed to unlock team performance, and why coaching is the most overlooked (but critical) habit in sales leadership.
Whether you’re a CRO, founder or sales manager, this episode will challenge your assumptions and show you the practical frameworks that actually drive sustainable growth!
Timestamps
00:00 Introduction to Tony and Alan
02:13 Working virtually
04:56 The true north of Growth Matters
06:12 Defining moments as global founders
07:20 The most surprising thing about running a global business
09:51 The most powerful habit among top sales managers
13:02 Who Alan would have an hour-long interview with
14:40 Mistakes sales teams and leaders make
16:06 The power of one-on-one coaching
22:40 Classroom vs boardroom vs coaching
24:35 What chalk and talk sessions are and why they matter
28:32 The biggest challenges in scaling over the next 10 years
29:40 Where Tony’s flow comes from
31:55 What sales leaders should be doing more of
33:15 What Tony is looking forward to in season 1 of the podcast
34:01 The 1 percent to move your business to the next level
35:23 Final recommendations and how to connect with Alan and Tony
We hope you enjoyed this week’s episode.
If you did, make sure to rate the show 5 stars and subscribe so you never miss an episode.
Connect with Daniel:
LinkedIn: Daniel Robus
Website: https://www.growthmattersintl.com
Connect with Alan
LinkedIn: Alan Versteeg
Website: https://www.growthmattersintl.com
Connect with Tony
LinkedIn: Tony Cross
Website: https://www.growthmattersintl.com