During this enchanting episode, Elycia sits down with Stephen de Heinrich de Omorovicza, Founder and CEO of Omorovicza, the celebrity loved luxury skincare brand rooted in the transformative, mineral-charged healing waters of Hungary.

These waters, created thousands of years ago by tectonic collisions were, according to ancient lore, said to have helped heal wounded soldiers during the time of Roman Emperor Marcus Aurelius, who had these now globally revered Hungarian baths built.

Skincare and wellness are in Stephen de Heinrich de Omorovicza’s DNA - his family founded the Racz Spa in Budapest in the 19th century. Along with his wife Margaret, they oversee the business together and have built Omorovicza into a world-renowned luxury skincare brand sold in the most prestigious spas, hotels, digital platforms, and retailers.

Thanks to this powerful mineral-rich thermal water and its effectiveness in healing skin, Stephen and Margaret created The Healing Concentrate™  (formulated by a Nobel prize-winning dermatology lab) to strengthen and heal the skin barrier, delivering a firmer, younger-looking complexion. 

Stephen reveals how Omorovicza is using data to inform digital and retail strategies, tactics for creating brand awareness and the importance of speaking to and connecting with your customer base.