Beauty influencers are sparking a heated debate by filming themselves applying makeup in public using their phone cameras. While some praise the trend for its relatability, others are sounding the alarm over safety hazards and hygiene concerns. Could this viral practice lead to accidents or germ exposure? Critics also call out the annoyance of filming in crowded spaces and question the effectiveness of rushed routines. Love it or hate it, this trend is turning heads—and not always for the right reasons. For advertising opportunities, visit Avonetics.com.