If you are an esthetician with a skincare retail (a skincare business of any kind), this is for you. __ I believe that in order to sell retail skincare products (or any retail product), one must first demonstrate how to use the product. And demonstration sets you apart from other estheticians and other businesses in your area- it's a great way to sell more retail products. Leading by example will help build a loyal customer base- not only because they followed along to gain knowledge, but because those customers can see that you actually use the stuff you are selling them, which gives them trust and the feeling that they know what they are going to get when they visit your skincare business.

When was the last time you demo'd your products on yourself?

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