Massimo Vignelli believed beauty came from order, not ornament. From Milan to New York, he built systems that brought clarity to chaos - from the disciplined grids of his books to the logic of the city’s subway signs. His legacy reminds us that design, at its purest, is an act of respect for the human eye - and for the world it shapes.

In this introduction we focus on the aim of the podcast. To, in a couple of minutes provide a broad, general, idea about the life and work of creators, focusing on what they left behind even after they left us.