Shake. Rip. Repeat. Pop Mart’s blind boxes aren’t just toys—they’re engineered addiction. This episode cracks open the secrets: how founder Wang Ning bet on mystery over merchandise, why a 1-in-500 'Secret' Labubu resells for $1,000, and the neuroscience making your hands reach for another box. We’ll explore emotional consumption, the dark side of 'collectible culture,' and why humans pay billions to feel 8 years old again. Warning: You’ll never see a mall roboshop the same way.