Need to learn how to create self promotional content? In this episode, we sit down with Patrick James Clark, a full-time freelance musician, to discuss his journey of leaving a traditional job to pursue a career in music. We talk about how he deals with the inconsistent income that comes with being self-employed, and how he stays motivated. Patrick also shares his thoughts on managing finances and the biggest lesson he has learned from working for himself. As a musician, Patrick heavily promotes himself online to create a community around his music. In this episode, he shares how he initially felt about posting self-promotional content and how he developed his personal brand. We also dive into the metrics he uses to measure the success of his content, and how he plans and iterates on his posts. Patrick also talks about lead magnets and marketing funnels, and why they're important for building a sustainable business. He shares some insights on what content works, where to post it, and how to plan and iterate on it. This episode was recorded on Riverside. Try out Riverside now with our link!👉 https://riverside.fm/?utm_campaign=campaign_2&utm_medium=affiliate&utm_source=rewardful&via=barhighmedia Topics: - Freelancing - Self-employment - Managing finances - Self-promotion - Personal branding - Content creation - Lead magnets - Marketing funnels - Metrics and analytics Guest - Patrick James Clark, full-time freelance musician - https://www.instagram.com/patrickjamesclark - www.patrickjamesclark.com Resources - Previous episode with Patrick James Clark on Talking Twenty: https://spotifyanchor-web.app.link/e/gfihthpB2Cb . . . . We're BarHigh Media, a media management agency located in Hamilton, Ontario. Our goal is to build strong relationships with our clients and help make the process of starting and growing an online platform a little easier. We aim to help freelancers and businesses establish a strong online presence through exceptional content creation services. See our services: barhighmedia.com Connect with us on Instagram: instagram.com/barhighmedia/
