Join host Tristan Stephenson as he chats to some of the biggest and best names in the industry. From the finer details of spirits and cocktails to the latest trends and movements sweeping the bar industry around the world.
You must be over legal purchase age to listen.
Any opinions or views expressed in this podcast are the guest's own and do not represent those of Diageo.
CONNECT WITH US ON:
Facebook: https://www.facebook.com/DiageoBarAcademy
Instagram: https://www.instagram.com/diageobarac/
Hosted on Acast. See acast.com/privacy for more information.
Join host Tristan Stephenson as he chats to some of the biggest and best names in the industry. From the finer details of spirits and cocktails to the latest trends and movements sweeping the bar industry around the world.
You must be over legal purchase age to listen.
Any opinions or views expressed in this podcast are the guest's own and do not represent those of Diageo.
CONNECT WITH US ON:
Facebook: https://www.facebook.com/DiageoBarAcademy
Instagram: https://www.instagram.com/diageobarac/
Hosted on Acast. See acast.com/privacy for more information.
Keen to better understand your guests and plan strategically for the future? In this episode, Phil Tate of international drinks consultancy CGA serves up the latest global trends with insights into how consumer attitudes, motivations and needs are evolving. Don't miss out - listen today!
Tristan speaks with Phil about:
· The catalyst behind new trends and how they are identified
· How consumer expectations have shifted in recent years
· How social media is influencing consumption
Phil is Group Chief Executive Officer at CGA Strategy, the trusted On Premise measurement, insight & research consultancy to food & drink businesses across the globe.
Sign Up to become a Diageo Bar Academy Member: https://bit.ly/3SFn5X5
Test Your Bar Knowledge With E-Learning: https://bit.ly/3gD7NEU
Follow Diageo Bar Academy on Facebook: https://bit.ly/3SHLhba
Follow Diageo Bar Academy on Instagram: https://bit.ly/3gMzUBR
You must be over legal purchase age to listen.
Any opinions or views expressed in this podcast are the guest's own and do not represent those of Diageo.
Hosted on Acast. See acast.com/privacy for more information.
