In this no-BS conversation, Envy's own Billy Cina sits down with Santosh Sharan, Co-Founder of Zeer AI, to dissect why traditional B2B go-to-market strategies are crumbling, and what’s replacing them. Spoiler alert: your buyers are way ahead of your SDRs. We cover: Why Gartner, G2, and outdated analyst models are collapsing, How AI is flooding the market with information, and why trust is the new currency, The shift from playbooks to personalization: no more 7-step templates. Why cold call...
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In this no-BS conversation, Envy's own Billy Cina sits down with Santosh Sharan, Co-Founder of Zeer AI, to dissect why traditional B2B go-to-market strategies are crumbling, and what’s replacing them. Spoiler alert: your buyers are way ahead of your SDRs. We cover: Why Gartner, G2, and outdated analyst models are collapsing, How AI is flooding the market with information, and why trust is the new currency, The shift from playbooks to personalization: no more 7-step templates. Why cold call...
Your Tech Buyers Know More About Your Product Than You Do... With Santosh Sharan
Banter with Billy
20 minutes
1 month ago
Your Tech Buyers Know More About Your Product Than You Do... With Santosh Sharan
In this no-BS conversation, Envy's own Billy Cina sits down with Santosh Sharan, Co-Founder of Zeer AI, to dissect why traditional B2B go-to-market strategies are crumbling, and what’s replacing them. Spoiler alert: your buyers are way ahead of your SDRs. We cover: Why Gartner, G2, and outdated analyst models are collapsing, How AI is flooding the market with information, and why trust is the new currency, The shift from playbooks to personalization: no more 7-step templates. Why cold call...
Banter with Billy
In this no-BS conversation, Envy's own Billy Cina sits down with Santosh Sharan, Co-Founder of Zeer AI, to dissect why traditional B2B go-to-market strategies are crumbling, and what’s replacing them. Spoiler alert: your buyers are way ahead of your SDRs. We cover: Why Gartner, G2, and outdated analyst models are collapsing, How AI is flooding the market with information, and why trust is the new currency, The shift from playbooks to personalization: no more 7-step templates. Why cold call...
