
Pop Mart’s Labubu went from blind-box toy to global craze. Was it strategy, luck, or taste? Learn why it worked - and why it may not for others.
Read the full article on Substack: https://bankshotstrategy.substack.com/p/labubu-pop-mart-strategy-viral-fad
Learn more at www.ericdnoren.com.
Additional Links:
Periodic Table of Business Strategy: https://bankshotstrategy.substack.com/p/the-2025-periodic-table-of-business
Strategic Formula: https://bankshotstrategy.substack.com/p/strategic-formula-business-model-strategy-advantage