For years, Dr. Ayo Aderinwale lived and breathed African political science. He has been in exile fleeing Abacha's regime, been a key figure in the plans and preparations for the United States of Africa, been Deputy President, Economic, Social and Cultural Council of the African Union, established and became executive director of the African Leadership Forum... and then on a flight from Addis, after a particularly frustrating  episode, he had his damascene moment. He was done! Bye bye political science. Hello private sector. And boy has he made his mark!

Now with 19 stores in South West Nigeria, Dr. Aderinwale is chairman and owner (along with his wife) of Justrite chain of stores. With turnover in billions of Naira, he brings his formidable intellect to retail and the landscape changed for ever.

In this episode, we discuss:

• the dream that turned into a mirage.
• the power of a positive mindset.
• who needs Ikoyi and Banana Island?
• Data is king, queen and joker.
• Nigeria still the best place to make it bigly.
• Sunny Ade vs. Ebenezer Obey

And Ayo does jokes, tells a great one and we share a cracking one from one of our regular listeners. This episode will get you doubling your hustle (and saving the jokes for Christmas lunch).

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