In this Baltic Brand Talks episode, Mārtiņš Eihmanis, Head of the marketing and communication department at VIRSI-A joins conversation with brand strategist Lelde Dālmane. Virši, as Mārtiņš put it, is an energy company - providing fuel, stores and services, and electricity. The conversation uncovers different choices marketers need to do - weather it’s choosing a brand core message, the next format of brand communication, or a brand ambassador. And much, much more. For anyone even remotely related to brand image this will be a valuable listen.
Some stuff mentioned in the episode: