The podcast series featuring members of the Ruth family like Babe’s grandson Tom Stevens and Babe’s daughter Julia who passed away last year at age 102. Also included are executives from the sports memorabilia industry, the licensing firm that handles the Babe Ruth name and estate for sponsorship and promotions, the man who ran the Babe Ruth Museum for 37 years, and others. BABE RUTH MASTER MARKETER is about BUSINESS, BRANDING AND MARKETING – and what business people and marketers today can LEARN from Babe Ruth.
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The podcast series featuring members of the Ruth family like Babe’s grandson Tom Stevens and Babe’s daughter Julia who passed away last year at age 102. Also included are executives from the sports memorabilia industry, the licensing firm that handles the Babe Ruth name and estate for sponsorship and promotions, the man who ran the Babe Ruth Museum for 37 years, and others. BABE RUTH MASTER MARKETER is about BUSINESS, BRANDING AND MARKETING – and what business people and marketers today can LEARN from Babe Ruth.
Jerry cuts to the chase and focuses on what business people and marketers today can learn from Babe Ruth. Babe’s grandson Tom Stevens tells us how his personality was made for celebrity and why Babe Ruth endures to this day. The people who are active in the business side of Babe – family members, licensing professionals, sports memorabilia executives – reveal their insights into the kind of salesman Babe Ruth was and the qualities that made him a marketer par excellence. It’s all about the business of BABE RUTH MASTER MARKETER.
Babe Ruth Master Marketer
The podcast series featuring members of the Ruth family like Babe’s grandson Tom Stevens and Babe’s daughter Julia who passed away last year at age 102. Also included are executives from the sports memorabilia industry, the licensing firm that handles the Babe Ruth name and estate for sponsorship and promotions, the man who ran the Babe Ruth Museum for 37 years, and others. BABE RUTH MASTER MARKETER is about BUSINESS, BRANDING AND MARKETING – and what business people and marketers today can LEARN from Babe Ruth.
