Did you know that marketing and sales alignment is the most significant roadblock to business growth?

According to Gartner, companies with strong marketing and sales alignment are 3 times more likely to meet their new customer acquisition targets.

In this #FriTalks episode, we discuss:

• How does marketing and sales misalignment hinder business growth?
• What are the key issues companies face?
• And what are the first necessary steps to reduce conflict and build trusted relationships with both teams?