All content for B2B Marketing Pint is the property of Brendan Ziolo & Brian O'Grady and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
π Marketing with a Mission: How to Make a Clean Break
B2B Marketing Pint
27 minutes
1 month ago
π Marketing with a Mission: How to Make a Clean Break
What happens when a seasoned B2B tech marketer follows her passion into climate tech?
In this episode of B2B Marketing Pint, Brendan & Brian connect with MYNO Carbon's Chief Revenue Officer, Amy Campbell. From leading campaigns at Nokia to championing carbon removal, Amy shares her story of making a bold career pivotβleaving big telecom for a mission-driven career that pursues her passion.
They dive into:
* Why Amy traded telecom for climate tech
* How she navigated the leap into a new industry
* The scrappy, startup approach to marketing with limited budgets
* Building markets vs. competing in mature ones
* Cooperative marketing (even with competitors)
* The reality of aligning passion with performance
If you've ever wondered whether you can pursue your passion & your marketing careerβthis one's for you.
πΉ Also, Amy breaks the beer streak and brings a peach vodka seltzer to the pint table. Unorthodox but we'll allow it!
