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B2B Made Simple: A B2B Marketing Podcast
1ClickAgency.com
266 episodes
1 day ago
If you're a marketer at a B2B SaaS or tech company, then B2B Made Simple is for you. On this show you’ll hear from seasoned B2B marketers about what they are doing to generate pipeline and revenue for their companies. With multiple episodes released each week, you’ll have a plethora of actionable marketing insights at your fingertips that you’ll want to implement in your company right away. In addition to our main show, you’ll find episodes from other marketing podcasts our CEO and co-founder, Sam Moss, has been interviewed on and much more.
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Marketing
Business
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All content for B2B Made Simple: A B2B Marketing Podcast is the property of 1ClickAgency.com and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
If you're a marketer at a B2B SaaS or tech company, then B2B Made Simple is for you. On this show you’ll hear from seasoned B2B marketers about what they are doing to generate pipeline and revenue for their companies. With multiple episodes released each week, you’ll have a plethora of actionable marketing insights at your fingertips that you’ll want to implement in your company right away. In addition to our main show, you’ll find episodes from other marketing podcasts our CEO and co-founder, Sam Moss, has been interviewed on and much more.
Show more...
Marketing
Business
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205: Short-Term vs. Long-Term Marketing w/ Heather Moses
B2B Made Simple: A B2B Marketing Podcast
34 minutes 46 seconds
3 years ago
205: Short-Term vs. Long-Term Marketing w/ Heather Moses

Heather Moses, the SVP of Marketing at Nexthink joins the podcast. She walks us through the differences between short-term and long-term marketing, explains the advantages and disadvantages of both, where to focus your resources, where her team is placing bets right now and much more.

Heather's LinkedIn: https://www.linkedin.com/in/heathermoses/

Nexthink's Website: http://www.nexthink.com

B2B Made Simple: A B2B Marketing Podcast
If you're a marketer at a B2B SaaS or tech company, then B2B Made Simple is for you. On this show you’ll hear from seasoned B2B marketers about what they are doing to generate pipeline and revenue for their companies. With multiple episodes released each week, you’ll have a plethora of actionable marketing insights at your fingertips that you’ll want to implement in your company right away. In addition to our main show, you’ll find episodes from other marketing podcasts our CEO and co-founder, Sam Moss, has been interviewed on and much more.