Hear what really matters in B2B. If you’re just dipping your toes in the waters of B2B eCommerce or if you’ve jumped into the deep end, we’re here to help. No BS, just honest, open talk about B2B eCommerce. Hear from thought leaders, disrupters, innovators, survivors, and winners.
Hear what really matters in B2B. If you’re just dipping your toes in the waters of B2B eCommerce or if you’ve jumped into the deep end, we’re here to help. No BS, just honest, open talk about B2B eCommerce. Hear from thought leaders, disrupters, innovators, survivors, and winners.
Jack Moberger, Head of Sales at DocUnlock, joins us to discuss the evolution of B2B sales, AI-driven automation and the changing landscape of global trade. Jack shares insights from his time at Algolia and how his current role is transforming customs brokerage through digitization.
Key Takeaways:
(03:22) Why “corporate polycrisis” is a reality for many businesses.
(06:02) The challenges of B2B search and discovery for vendors.
(08:28) The era of generic B2B messaging is ending.
(13:37) Supply chains are now more complex and interconnected.
(15:41) How customs brokerage and freight forwarding are becoming more complex.
(18:33) What DocUnlock does to automate customs clearance and reduce manual work.
(23:37) AI is enabling compliance-heavy industries to scale efficiently.
(27:50) AI thrives in workflows with clear, correct answers.
(29:38) B2B digitization isn’t killing sales — it’s evolving it.
(35:37) Why eCommerce teams should be involved in sales forecasting.
(39:36) Regulatory changes create immediate demand for expert advice.
(43:27) Some of the best tech insights come from under-the-radar sources.
Resources Mentioned:
https://www.linkedin.com/in/jmoberger/
https://www.linkedin.com/company/docunlock-ai/
https://www.wto.org/
"The Three-Body Problem" by Cixin Liu -
https://www.amazon.com/Three-Body-Problem-Cixin-Liu/dp/0765382032
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#eCommerce #B2BeCommerce #DigitalCommerce