Without knowing it, people make purchasing decisions based on emotion. To elicit an emotional response, you first have to form a connection with your audience. Nothing builds connection faster than being vulnerable.

In this episode Tye shares why he became emotional during the last episode of Authorship Secrets and how one author's vulnerability led to her selling 50,000 copies of her book in just 5 months!

*** This episode is an extract from Tye's live Q&A Coaching Call in his private book marketing Facebook Group. ***

For more information on this episode or the Podcast, head to www.AuthorshipSecrets.com

P.s. If you want to join like-minded Authorpreneurs and see what's working in their book marketing and sales, join the Authorpreneur Community today at https://www.facebook.com/groups/AuthorpreneurCommunity/

P.p.s. Here's the link I promised to share in the show notes... https://www.facebook.com/NatalieHodsonOfficial/photos/a.202743759803353/1970518219692556/?type=3&theater