Authority Marketing for Business Owners, Speakers, Authors, Coaches and Consultants
57 episodes
3 months ago
The Authority Marketing Show for positioning yourself as the #1 authority in your industry. Quickly turn your prospects into clients and clients into raving fans who can't help but see you as the expert. Discover more and claim your authority at AuthorityAlchemy.com.
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The Authority Marketing Show for positioning yourself as the #1 authority in your industry. Quickly turn your prospects into clients and clients into raving fans who can't help but see you as the expert. Discover more and claim your authority at AuthorityAlchemy.com.
Diamonds, a newborn baby, Spud Webb, dynamite…and even Tattoo from Fantasy Island. Big things can come in small packages. One of these things is the second “Pillar of Authority Marketing” known as micro-specialization. Basically, micro-specialization is about offering a very specific service to a very specific sub-niche in your market, instead of trying to be the answer to everyone’s problem. People […]
Authority Alchemy with Brian Horn and Jack Mize
The Authority Marketing Show for positioning yourself as the #1 authority in your industry. Quickly turn your prospects into clients and clients into raving fans who can't help but see you as the expert. Discover more and claim your authority at AuthorityAlchemy.com.