In this episode we talk to Dr Zac Fitz-Walter on all things Gamification.

Zac has a PhD in user experience, gamification, and motivational science. He’s the co-founder of the Make It Toolkit, co-runs a game and design studio called Eat More Pixels, and lectures in university Game Design courses.

Join us as we discuss the evolution of gamification, user motivation and engagement, best practices on implementation and real-world examples of gamification.

Thank you Zac for taking the time to chat with us, and shout out to Josephmark for providing us a space to record in.

If you liked this episode make sure to leave us a review or get in touch with us at hello@ausdesignradio.com.