In this episode of Audience Bridge Insights, Chris Miquel sits down with Tyler Morin, founder of The Water Coolest and Leverage Letter, to unpack how he built, scaled, and reclaimed one of the most successful business newsletters in the game. Tyler shares the behind-the-scenes story of selling The Water Coolest to Barstool Sports, buying it back, and building a new media model centered around authenticity, voice, and sustainable growth. We dive into: ✅ The secret to creating a newsletter p...
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In this episode of Audience Bridge Insights, Chris Miquel sits down with Tyler Morin, founder of The Water Coolest and Leverage Letter, to unpack how he built, scaled, and reclaimed one of the most successful business newsletters in the game. Tyler shares the behind-the-scenes story of selling The Water Coolest to Barstool Sports, buying it back, and building a new media model centered around authenticity, voice, and sustainable growth. We dive into: ✅ The secret to creating a newsletter p...
How Tyler O’Shea Fixed His Deliverability and 2X’d His Open Rates
Audience Bridge [Insights]
27 minutes
3 months ago
How Tyler O’Shea Fixed His Deliverability and 2X’d His Open Rates
In this episode, I sit down with Tyler O’Shea, founder of The Underdog Newsletter, to break down how he turned around his declining open rates, overcame inbox placement issues, and built a smarter, more profitable email strategy using the Base Sending Segment method. Whether you're a newsletter operator, email marketer, or media buyer—this conversation is packed with insights you can apply immediately. 🧠 What We Cover: - The problem that nearly wrecked Tyler’s deliverability - How Beehiiv ...
Audience Bridge [Insights]
In this episode of Audience Bridge Insights, Chris Miquel sits down with Tyler Morin, founder of The Water Coolest and Leverage Letter, to unpack how he built, scaled, and reclaimed one of the most successful business newsletters in the game. Tyler shares the behind-the-scenes story of selling The Water Coolest to Barstool Sports, buying it back, and building a new media model centered around authenticity, voice, and sustainable growth. We dive into: ✅ The secret to creating a newsletter p...
