In this episode of Audience Bridge Insights, Chris Miquel sits down with Tyler Morin, founder of The Water Coolest and Leverage Letter, to unpack how he built, scaled, and reclaimed one of the most successful business newsletters in the game. Tyler shares the behind-the-scenes story of selling The Water Coolest to Barstool Sports, buying it back, and building a new media model centered around authenticity, voice, and sustainable growth. We dive into: ✅ The secret to creating a newsletter p...
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In this episode of Audience Bridge Insights, Chris Miquel sits down with Tyler Morin, founder of The Water Coolest and Leverage Letter, to unpack how he built, scaled, and reclaimed one of the most successful business newsletters in the game. Tyler shares the behind-the-scenes story of selling The Water Coolest to Barstool Sports, buying it back, and building a new media model centered around authenticity, voice, and sustainable growth. We dive into: ✅ The secret to creating a newsletter p...
Email Deliverability Secrets with Kyle Renfrow (CEO of OptiPub)
Audience Bridge [Insights]
56 minutes
2 months ago
Email Deliverability Secrets with Kyle Renfrow (CEO of OptiPub)
Hitting the inbox is harder than ever. In this episode of the Audience Bridge Podcast, I sit down with Kyle Renfrow, CEO & CTO of ESP OptiPub, to talk about what really moves the needle for email deliverability in 2025. We cover: ✅ How Yahoo & Gmail’s latest changes are impacting inbox placement ✅ Dedicated vs Shared IPs – and the hybrid model most marketers overlook ✅ The deliverability data your ESP isn’t showing you (and why it matters) ✅ Scaling to high volumes without destroyin...
Audience Bridge [Insights]
In this episode of Audience Bridge Insights, Chris Miquel sits down with Tyler Morin, founder of The Water Coolest and Leverage Letter, to unpack how he built, scaled, and reclaimed one of the most successful business newsletters in the game. Tyler shares the behind-the-scenes story of selling The Water Coolest to Barstool Sports, buying it back, and building a new media model centered around authenticity, voice, and sustainable growth. We dive into: ✅ The secret to creating a newsletter p...
