Welcome to Audience 1st. A podcast for tech marketers looking to break out of the echo chamber to better understand their audience and turn them into loyal customers. Every week, Dani Woolf is having brutally honest conversations with busy tech buyers about what really motivates them, the things they hate that vendors do, and what you can do about it. You’ll get access to practical information on how to build authentic relationships with your audience, listen to and talk with your buyers, and apply real customer insights to your strategies and tactics. You owe it to the world to unmute your mic. Are you ready?
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Welcome to Audience 1st. A podcast for tech marketers looking to break out of the echo chamber to better understand their audience and turn them into loyal customers. Every week, Dani Woolf is having brutally honest conversations with busy tech buyers about what really motivates them, the things they hate that vendors do, and what you can do about it. You’ll get access to practical information on how to build authentic relationships with your audience, listen to and talk with your buyers, and apply real customer insights to your strategies and tactics. You owe it to the world to unmute your mic. Are you ready?
Why Cloud Security Starts with Applications & How to Protect Them at Scale
Audience 1st
27 minutes 10 seconds
8 months ago
Why Cloud Security Starts with Applications & How to Protect Them at Scale
Cloud security didn’t make life easier—it made it exponentially harder.Security teams are stuck in legacy network security models while trying to secure cloud-native applications, security groups, IAM policies, and ephemeral workloads.The result? Confusion, misalignment, and a security posture that can’t keep up with cloud speed.In this episode of Audience 1st Podcast, I chatted with Kyle Wickert from AlgoSec about:
Why network security teams struggle with cloud security models
The hidden complexity of securing applications across multi-cloud environments
Why firewalls and network segmentation don’t translate well to the cloud
How security teams can gain visibility and control over cloud security policies
The role of automation in bridging the gap between network security and cloud security
If you're want to secure application connectivity across your hybrid environment, visit algosec.com.
Audience 1st
Welcome to Audience 1st. A podcast for tech marketers looking to break out of the echo chamber to better understand their audience and turn them into loyal customers. Every week, Dani Woolf is having brutally honest conversations with busy tech buyers about what really motivates them, the things they hate that vendors do, and what you can do about it. You’ll get access to practical information on how to build authentic relationships with your audience, listen to and talk with your buyers, and apply real customer insights to your strategies and tactics. You owe it to the world to unmute your mic. Are you ready?
