Podcast featuring conversations with professionals making an impact at the crossroads of branding, content creation, storytelling, and market research. Hosted by Dialsmith CEO David Paull.
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Podcast featuring conversations with professionals making an impact at the crossroads of branding, content creation, storytelling, and market research. Hosted by Dialsmith CEO David Paull.
Bessam Mustafa – Toronto Blue Jays (Best of CRC) | Ep. 23
Audible Insights
13 minutes 50 seconds
5 years ago
Bessam Mustafa – Toronto Blue Jays (Best of CRC) | Ep. 23
Recorded live from the Insights Association Corporate Researchers Conference, we spoke with Bessam Mustafa, Director of Fan Insights for the Toronto Blue Jays. Over the past two seasons, Bessam has taken charge of building out the consumer insights function for the Blue Jays with a focus on understanding what makes fans tick as customers, and what are the things that can be done to bring fans both inside and outside the ballpark.
Audible Insights
Podcast featuring conversations with professionals making an impact at the crossroads of branding, content creation, storytelling, and market research. Hosted by Dialsmith CEO David Paull.
