Modern recruiter should know social selling

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At the crossroads of recruitment, marketing and social media

Tom Laine

10 episodes

2 days ago

Traditional recruitment and employer branding practices have evolved into a variety of sub-skillsets, including social media platform and advertising expertise, brand / content / inbound / influencer marketing tactics, social selling skills, personnel branding, a mix of AI tools, and a whole new set of metrics to use and understand to get ahead of competition. This podcast series is based on social recruitment and employer branding expert Tom Laine's groundbreaking articles introducing a variety of thought-provoking new ideas, that are summarized and discussed by none other than AI.

Marketing

Business

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All content for At the crossroads of recruitment, marketing and social media is the property of Tom Laine and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

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Modern recruiter should know social selling

At the crossroads of recruitment, marketing and social media

11 minutes 33 seconds

8 months ago

Modern recruiter should know social selling

It's not a company-driven job market anymore, it's candidate driven. If a recruiter wants to find, convince and convert those best of the best in the industry to take on a job with the company, it's all about selling the job and the employer brand. Thus, at the age of social media, modern recruiter should know social selling.