Art Thinking with Vadim Grigoryan explores the captivating intersection between the worlds of art and brands.
In each episode Grigoryan investigates the (often notoriously tricky) relationship between art and brands. Speaking with artists, brand leaders, and creative thinkers, each episode delves into the artistic principles that inform and inspire brand building and marketing.
Experienced brand strategist Grigoryan uncovers their thoughts on what makes a successful cohesion between brand and artist across a multitude of industries (and what makes an unsuccessful one too).
Using real life examples and experience, each episode dives into the idea of brands as cultural agents and looks at how art can act as a bridge between meaning and engagement. The podcast is accompanied by the newly published book Art Thinking, released in October 2025
Grigoryan has worked with brands including Pernod Ricard and Cartier, and says: "I have witnessed the dazzling, the dull and the downright ineffective. And – having analysed those that succeed where others do not – I have come to realise that the common thread that sets those brand leaders apart is cultural agency."
Produced by Cultureshock
Hosted on Acast. See acast.com/privacy for more information.
Art Thinking with Vadim Grigoryan explores the captivating intersection between the worlds of art and brands.
In each episode Grigoryan investigates the (often notoriously tricky) relationship between art and brands. Speaking with artists, brand leaders, and creative thinkers, each episode delves into the artistic principles that inform and inspire brand building and marketing.
Experienced brand strategist Grigoryan uncovers their thoughts on what makes a successful cohesion between brand and artist across a multitude of industries (and what makes an unsuccessful one too).
Using real life examples and experience, each episode dives into the idea of brands as cultural agents and looks at how art can act as a bridge between meaning and engagement. The podcast is accompanied by the newly published book Art Thinking, released in October 2025
Grigoryan has worked with brands including Pernod Ricard and Cartier, and says: "I have witnessed the dazzling, the dull and the downright ineffective. And – having analysed those that succeed where others do not – I have come to realise that the common thread that sets those brand leaders apart is cultural agency."
Produced by Cultureshock
Hosted on Acast. See acast.com/privacy for more information.
The St Regis hotel in Venice is one of the most famous in the world – Claude Monet and JMW Turner are among its illustrious former guests, and it looks out over some of the city’s best landmarks. Now renowned for its focus on contemporary art and design, after a recent refurbishment inspired by local modernist Carlo Scarpa, its collection includes a Murano glass chandelier created by Ai Wei Wei as a tribute to Venice’s 1,600-year history. In this episode of Art Thinking, Patrizia Hofer, former general manager of St Regis Venice, tells Vadim Grigoryan about these collaborations, and working with experts and a curator to develop the brand’s vision.
Produced by Cultureshock
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For more from Vadim Grigoryan, order his new book Art Thinking now—available from Amazon, Waterstones, and Bookshop.org.
Hosted on Acast. See acast.com/privacy for more information.