Art of the Game aims to explore the intersection of the sports and creative industries, and unpack how content is being used as a driving force behind some of the world's most successful sporting organisations, brands and athletes. Whether you're a sports fanatic, a design enthusiast, or just curious about the creative forces behind the world's biggest sports brands, this podcast is for you. Join us as we explore the art of the game and uncover the stories behind some of the most iconic content creations in sports history. Join Reece Carter & Cassandra Wilkins, have a listen and subscribe!