Jason McDowall: Investor | Advocate | Entrepreneur
100 episodes
9 months ago
Driving from the flats of Beverly Hills up into the hills themselves feels like I’m entering into a different world. Here the picturesque, tree-line streets filled with beautiful homes give way to narrow, winding roads that snake their way to the tops of hillsides. In these hills, each home looks like an architectural marvel, delicately perched at the very edge of a steep slope, with expansive views of Los Angeles.
It was in one of these homes where I met with key members of the Snap marketing team to preview Snap's latest efforts to build AR glasses, the 5th generation Spectacles.
In this episode, I share my impressions of the device and my perspective on its place in the larger narrative of AR Glasses.
To help set the stage, I had a chance to catch up with Sophia Dominguez, the Director of the AR Platform, at Snap.
Prior to her four and a half years at Snap, Sophia started the widely followed “All Things VR” newsletter and joined Rothenberg Ventures as an Entrepreneur in Residence before co-founding her first company, SVRF. There she created the first API and SDKs for searching and rendering 3D face filters. They powered over 280M AR experiences, and she successfully sold the company to Poplar before joining Snap.
Sophia began her career by attending NYU with a focus on how technology impacts human interaction. She then organized one of the world’s first wearable technology conferences, before working in product and operations for a startup focused on visual messaging.
You may remember Sophia from my interview with her published in the summer of 2023. Check out that two-part episode for her wonderful backstory and broader perspective on the market.
Here we keep things very focused on the 5th generation Snap Spectacles.
Callout: Developers in the U.S. can join the Spectacles Developer Program for $99 per month with a one year commitment by visiting www.spectacles.com/lens-studio.
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Driving from the flats of Beverly Hills up into the hills themselves feels like I’m entering into a different world. Here the picturesque, tree-line streets filled with beautiful homes give way to narrow, winding roads that snake their way to the tops of hillsides. In these hills, each home looks like an architectural marvel, delicately perched at the very edge of a steep slope, with expansive views of Los Angeles.
It was in one of these homes where I met with key members of the Snap marketing team to preview Snap's latest efforts to build AR glasses, the 5th generation Spectacles.
In this episode, I share my impressions of the device and my perspective on its place in the larger narrative of AR Glasses.
To help set the stage, I had a chance to catch up with Sophia Dominguez, the Director of the AR Platform, at Snap.
Prior to her four and a half years at Snap, Sophia started the widely followed “All Things VR” newsletter and joined Rothenberg Ventures as an Entrepreneur in Residence before co-founding her first company, SVRF. There she created the first API and SDKs for searching and rendering 3D face filters. They powered over 280M AR experiences, and she successfully sold the company to Poplar before joining Snap.
Sophia began her career by attending NYU with a focus on how technology impacts human interaction. She then organized one of the world’s first wearable technology conferences, before working in product and operations for a startup focused on visual messaging.
You may remember Sophia from my interview with her published in the summer of 2023. Check out that two-part episode for her wonderful backstory and broader perspective on the market.
Here we keep things very focused on the 5th generation Snap Spectacles.
Callout: Developers in the U.S. can join the Spectacles Developer Program for $99 per month with a one year commitment by visiting www.spectacles.com/lens-studio.
Zac Duff (JigSpace) on Embodied Cognition and Leveraging AI + Spatial Computing to Transform Communication
AR Show with Jason McDowall
1 hour 22 minutes 34 seconds
1 year ago
Zac Duff (JigSpace) on Embodied Cognition and Leveraging AI + Spatial Computing to Transform Communication
Zac Duff is the co-founder and CEO of JigSpace, a company focused on making it simple to create and share 3D instructions for anything, or, as their tag line suggests, making the hard to explain hard to forget.
If you’ve watched the introduction of the Apple Vision Pro, or seen the demos or device itself, then you’ve had a glimpse of JigSpace when you saw the beautifully rendered Formula F1 car with the animation of the airflow around the wings and body.
Zac’s story starts in Tasmania, where he developed an early passion for 3D and game design. He studied game design in Australia before working in the games industry and beginning to teach digital art and game design. It was in early efforts to use 3D to teach a concept that Zac found the first seeds of inspiration for what became JigSpace.
In this conversation, we go onto discuss:
- Zac’s path from game design to 3D to the discovery and pursuit of "embodied cognition",
- the origin story for the company,
- raising early funding,
- highlights and lessons learned at Boost VC's accelerator,
- explanation of a "jig" and the axioms for building a product and company around them,
- example early customers and use cases,
- the relationship with Apple and being part of the Apple Vision Pro launch,
- the cultural shift in expectations around 3D and communication, and more.
Links From The Episode
- App: [Vermillion](https://vermillion-vr.com/) - VR painting app
- Book: [Dune](https://amzn.to/4bL3ijT) by Frank Herbert. There are 6 books in this series.
- Game: [Gorilla Tag](https://www.gorillatagvr.com/) - VR game
- Game: [Frog Fractions](https://store.steampowered.com/app/1194840/Frog_Fractions_Game_of_the_Decade_Edition/) - Classic Flash game, now available on Steam.
- Blog Post: [JigSpace is in the driver’s seat](https://developer.apple.com/news/?id=mjvi0bc2) from the Apple Developer Blog.
- Product Page: [JigSpace on the Apple Vision Pro](https://www.jig.space/apple-vision-pro)
You can find all of the show notes at thearshow.com. Please consider contributing to my Patreon at https://www.patreon.com/theARshow.
AR Show with Jason McDowall
Driving from the flats of Beverly Hills up into the hills themselves feels like I’m entering into a different world. Here the picturesque, tree-line streets filled with beautiful homes give way to narrow, winding roads that snake their way to the tops of hillsides. In these hills, each home looks like an architectural marvel, delicately perched at the very edge of a steep slope, with expansive views of Los Angeles.
It was in one of these homes where I met with key members of the Snap marketing team to preview Snap's latest efforts to build AR glasses, the 5th generation Spectacles.
In this episode, I share my impressions of the device and my perspective on its place in the larger narrative of AR Glasses.
To help set the stage, I had a chance to catch up with Sophia Dominguez, the Director of the AR Platform, at Snap.
Prior to her four and a half years at Snap, Sophia started the widely followed “All Things VR” newsletter and joined Rothenberg Ventures as an Entrepreneur in Residence before co-founding her first company, SVRF. There she created the first API and SDKs for searching and rendering 3D face filters. They powered over 280M AR experiences, and she successfully sold the company to Poplar before joining Snap.
Sophia began her career by attending NYU with a focus on how technology impacts human interaction. She then organized one of the world’s first wearable technology conferences, before working in product and operations for a startup focused on visual messaging.
You may remember Sophia from my interview with her published in the summer of 2023. Check out that two-part episode for her wonderful backstory and broader perspective on the market.
Here we keep things very focused on the 5th generation Snap Spectacles.
Callout: Developers in the U.S. can join the Spectacles Developer Program for $99 per month with a one year commitment by visiting www.spectacles.com/lens-studio.
