In 2013, Apple launched a radical redesign of the iPhone’s user interface. iOS 7 represented more than just a fresh new look. It marked a major shift in Cupertino’s design philosophy, which arose from a bitter boardroom bust-up between two of Steve Jobs’ most trusted lieutenants. Since the launch of the Macintosh in 1984, Jobs had pioneered the use of skeuomorphism, a design motif where apps adopt visual cues from real world objects. Jobs shared this philosophy with tech genius Scott Forstall...
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In 2013, Apple launched a radical redesign of the iPhone’s user interface. iOS 7 represented more than just a fresh new look. It marked a major shift in Cupertino’s design philosophy, which arose from a bitter boardroom bust-up between two of Steve Jobs’ most trusted lieutenants. Since the launch of the Macintosh in 1984, Jobs had pioneered the use of skeuomorphism, a design motif where apps adopt visual cues from real world objects. Jobs shared this philosophy with tech genius Scott Forstall...
Nike+iPod Sport Kit - Apple's first foray into fitness
Apple Core
1 hour 16 minutes
1 year ago
Nike+iPod Sport Kit - Apple's first foray into fitness
Apple’s interest in fitness products goes way back. In 2006, before Apple Watch was even a twinkle in Tim Cook’s eye, Steve Jobs took the stage with Nike CEO Mark Parker at an ultra-exclusive venue in New York City to announce the Nike+iPod Sport Kit.With a sensor that went into special Nike running shoes, and a receiver that plugged into your iPod, Nike+iPod was a pioneering product that helped define the emerging category of fitness wearables. It set the stage for products that would f...
Apple Core
In 2013, Apple launched a radical redesign of the iPhone’s user interface. iOS 7 represented more than just a fresh new look. It marked a major shift in Cupertino’s design philosophy, which arose from a bitter boardroom bust-up between two of Steve Jobs’ most trusted lieutenants. Since the launch of the Macintosh in 1984, Jobs had pioneered the use of skeuomorphism, a design motif where apps adopt visual cues from real world objects. Jobs shared this philosophy with tech genius Scott Forstall...