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App Smash
Darius Mora and Muoyo Okome
6 episodes
5 days ago
App Smash dives deep into the world’s hottest apps. Each week, we break down a trending app’s business model, reverse-engineer its growth strategy, and reveal key analytics driving its success. From viral hits to chart-topping powerhouses, we uncover the tactics behind their rise—and the lessons you can apply to your own projects. Whether you’re an indie developer, marketer, or just curious how top apps win, App Smash is your backstage pass to the app store’s biggest successes.
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Entrepreneurship
Business
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All content for App Smash is the property of Darius Mora and Muoyo Okome and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
App Smash dives deep into the world’s hottest apps. Each week, we break down a trending app’s business model, reverse-engineer its growth strategy, and reveal key analytics driving its success. From viral hits to chart-topping powerhouses, we uncover the tactics behind their rise—and the lessons you can apply to your own projects. Whether you’re an indie developer, marketer, or just curious how top apps win, App Smash is your backstage pass to the app store’s biggest successes.
Show more...
Entrepreneurship
Business
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1M Users, $0 Marketing: The Genius Growth Strategy Behind Focus Friend
App Smash
32 minutes 46 seconds
2 months ago
1M Users, $0 Marketing: The Genius Growth Strategy Behind Focus Friend

👉 Take your app to the next level, join my App Growth Skool: http://skool.com/appsuccess👉 Get 10% OFF AppTweak (my #1 ASO tool) with code Darius10: ⸻This week we’re diving deep into Focus Friend by Hang Green, the productivity app that feels more like a game—and still managed to explode to over 1 MILLION downloads in its first month.What makes this launch so fascinating? • Zero paid ads or marketing spend • Growth fueled entirely by Hang Green’s social media following • A fresh gamified spin on productivity apps that users can’t put downIn this video, we break down:✅ The launch strategy that drove 1M downloads✅ The marketing practices that worked (without ads)✅ The growth techniques that made Focus Friend go viral✅ What you can learn & apply to your own app growthThroughout the breakdown, I’ll show you step-by-step insights using AppTweak—my go-to tool for App Store Optimization (ASO) and keyword research. Don’t forget, you can grab 10% off all AppTweak plans with my code Darius10.⸻💡 If you’re building and growing apps, this one is packed with insights you can steal and apply immediately.


App Smash
App Smash dives deep into the world’s hottest apps. Each week, we break down a trending app’s business model, reverse-engineer its growth strategy, and reveal key analytics driving its success. From viral hits to chart-topping powerhouses, we uncover the tactics behind their rise—and the lessons you can apply to your own projects. Whether you’re an indie developer, marketer, or just curious how top apps win, App Smash is your backstage pass to the app store’s biggest successes.