Ep.9. Data Analytics to Grow Subscription App to 50M+ Monthly Users. Olga Berezovsky, MyFitnessPal

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App Revenue Growth Podcast with Michael Stysin

Michael Stysin, Co-Founder of Qonversion.io

18 episodes

4 days ago

Welcome to the App Revenue Growth Podcast, hosted by Michael Stysin. This podcast is a platform for detailed and practical discussions on mobile app subscription monetization. Michael and his guests discuss various aspects of the mobile app industry, from user acquisition tactics and paywall AB testing to designing effective onboarding flows and methods to increase subscriber retention. These conversations aim to share knowledge, experiences, and tangible tips to help you grow your app revenue. Our guests bring diverse perspectives - you'll hear from product managers, data analysts, marketers,

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All content for App Revenue Growth Podcast with Michael Stysin is the property of Michael Stysin, Co-Founder of Qonversion.io and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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Ep.9. Data Analytics to Grow Subscription App to 50M+ Monthly Users. Olga Berezovsky, MyFitnessPal

App Revenue Growth Podcast with Michael Stysin

32 minutes 35 seconds

2 years ago

Ep.9. Data Analytics to Grow Subscription App to 50M+ Monthly Users. Olga Berezovsky, MyFitnessPal

00:45 - how to become data analyst

02:07 - MyFitnessPal analytics team structure

03:50 - subscription app analytics toolset

04:50 - comments on tableau

06:40 - top 3 crucial metrics for subscription apps

08:00 - MyFitnessPal's north start metric

09:40 - A/B testing: tools and processes

14:26 - subscription pricing A/B testing

20:16 - retention

27:00 - win back campaigns

Olga Berezovsky is Top 25 Data Science and Analytics influencers and content creators by IBM and Databand.ai. MyFitnessPal is #5 is in rating of the best weight loss apps and fitness apps, helping nearly 1 million members reach their nutrition and fitness goals every year. Check out https://qonversion.io/, the leading mobile subscription management platform.