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Apocryphal Marketing Tales
Emperor Neuro
11 episodes
17 hours ago
this podcast breathes new life into forgotten, obscure, or lesser-known tales from the world of marketing campaigns and views them from an angle of modern behavioral science, consumer psychology, and cultural anthropology. besides, it advocates guerrilla marketing & big-time shockvertising and campaigns against redundant upPercAse letters, as your brain may have noticed. and no, it isn't boring, that's the whole point. well, hopefully πŸ˜‰ hop up on caffeine and get ready to take notes. or not.
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Marketing
Business
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All content for Apocryphal Marketing Tales is the property of Emperor Neuro and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
this podcast breathes new life into forgotten, obscure, or lesser-known tales from the world of marketing campaigns and views them from an angle of modern behavioral science, consumer psychology, and cultural anthropology. besides, it advocates guerrilla marketing & big-time shockvertising and campaigns against redundant upPercAse letters, as your brain may have noticed. and no, it isn't boring, that's the whole point. well, hopefully πŸ˜‰ hop up on caffeine and get ready to take notes. or not.
Show more...
Marketing
Business
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🍡 🦧 Cuppa Tea, Anyone?
Apocryphal Marketing Tales
30 minutes 35 seconds
2 years ago
🍡 🦧 Cuppa Tea, Anyone?

this company originated in the industrial hub of Northern England, edged the heavy-hitting household names for the tea crown, desensitized the tea-drinking crowd both to human cruelty and animal cruelty, teamed up with Britain's most iconic movie franchise, erased its name from its most popular product, and even abandoned the home market altogether β€” all in the name of serving up a record-high 35 million mugs of pretty average tea a year. take a good sip of yours and have a listen.

Apocryphal Marketing Tales
this podcast breathes new life into forgotten, obscure, or lesser-known tales from the world of marketing campaigns and views them from an angle of modern behavioral science, consumer psychology, and cultural anthropology. besides, it advocates guerrilla marketing & big-time shockvertising and campaigns against redundant upPercAse letters, as your brain may have noticed. and no, it isn't boring, that's the whole point. well, hopefully πŸ˜‰ hop up on caffeine and get ready to take notes. or not.